Pirms redizaina m\u016bsu klienta t\u012bmek\u013ca vietnei bija augsts atteikumu skaits, zems iesaist\u012b\u0161an\u0101s l\u012bmenis un neskaidrs lietot\u0101ja ce\u013cojums. Navig\u0101cija bija p\u0101rbl\u012bv\u0113ta, CTA (aicin\u0101jumi veikt darb\u012bbu) bija nekonsekventi, un kop\u0113j\u0101 vizu\u0101l\u0101 hierarhija nevirz\u012bja lietot\u0101jus uz konversiju. Lietot\u0101ji vienk\u0101r\u0161i nezin\u0101ja, ko dar\u012bt t\u0101l\u0101k, t\u0101p\u0113c aizg\u0101ja.<\/p>\n\n\n\n
Lai to main\u012btu, m\u0113s koncentr\u0113j\u0101mies uz vienu galveno principu: skaidr\u012bba, izmantojot dizainu. M\u0113s kart\u0113j\u0101m lietot\u0101ja uzved\u012bbu, identific\u0113j\u0101m v\u0101j\u0101s vietas un p\u0101rstruktur\u0113j\u0101m vietni, izmantojot strat\u0113\u0123iskus UI\/UX principus, kuru m\u0113r\u0137is bija bez piep\u016bles novest lietot\u0101ju no piezem\u0113\u0161an\u0101s l\u012bdz konversijai.<\/p>\n\n\n\n
\n\u201cJa lietot\u0101jiem nav j\u0101dom\u0101 par to, k\u0101 orient\u0113ties j\u016bsu produkt\u0101, vi\u0146i var piln\u012bb\u0101 koncentr\u0113ties uz t\u0101 v\u0113rt\u012bbu.\u201d\"<\/p>\n<\/blockquote>\n\n\n\n
Lietot\u0101ja saskarnes\/lietot\u0101ja lietojumprogrammas (UI\/UX) p\u0101rveide, kas main\u012bja visu<\/h5>\n\n\n\n
Vienk\u0101r\u0161otas izv\u0113lnes un konsekventas aicin\u0101juma uz darb\u012bbu pogas vis\u0101s lap\u0101s atviegloja lietot\u0101jiem atrast mekl\u0113to.T\u0101 k\u0101 vair\u0101k nek\u0101 70% datpl\u016bsmas n\u0101k no mobilaj\u0101m ier\u012bc\u0113m, m\u0113s optimiz\u0113j\u0101m katru komponentu mazajiem ekr\u0101niem, nodro\u0161inot \u0101tru iel\u0101des laiku un vieglu interaktivit\u0101ti.M\u0113s p\u0101rstruktur\u0113j\u0101m lapu izk\u0101rtojumu, lai noteiktu priorit\u0101tes galvenaj\u0101m darb\u012bb\u0101m, izmantojot kontrastu, balto telpu un tipogr\u0101fiju, lai izceltu svar\u012bg\u0101ko.Aizraujo\u0161i virsraksti un smalkas anim\u0101cijas pal\u012bdz\u0113ja notur\u0113t lietot\u0101jus un pamudin\u0101ja tos veikt konvert\u0113\u0161anu.<\/p>\n\n\n\n
Lapas iel\u0101des laiks tika samazin\u0101ts par 40%, kas tie\u0161i veicin\u0101ja atteikumu skaita samazin\u0101\u0161anos un sesijas ilgumu.<\/p>","protected":false},"excerpt":{"rendered":"
Understanding the Problem: Why UI\/UX Matters Before the redesign, our client’s website was suffering from high bounce rates, low engagement, 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