{"id":652,"date":"2025-11-14T19:48:12","date_gmt":"2025-11-14T18:48:12","guid":{"rendered":"https:\/\/www.sereniaweb.com\/how-we-boosted-client-conversions-200-with-smarter-ui-ux\/"},"modified":"2025-11-14T19:48:29","modified_gmt":"2025-11-14T18:48:29","slug":"how-we-boosted-client-conversions-200-with-smarter-ui-ux","status":"publish","type":"post","link":"https:\/\/www.sereniaweb.com\/lt\/how-we-boosted-client-conversions-200-with-smarter-ui-ux\/","title":{"rendered":"Kaip padidinome klient\u0173 konversijas 200%, naudodami i\u0161manesn\u0119 vartotojo s\u0105saj\u0105 ir (arba) vartotojo s\u0105saj\u0105 su vartotoju"},"content":{"rendered":"<h5 class=\"wp-block-heading\">Problemos supratimas: kod\u0117l vartotojo s\u0105saja ir vartotojo dizainas yra svarb\u016bs<\/h5>\n\n\n\n<p>Prie\u0161 pertvarkant m\u016bs\u0173 kliento svetain\u0117 kent\u0117jo nuo didelio atmetimo skai\u010diaus, ma\u017eo \u012fsitraukimo ir painios naudotoj\u0173 kelion\u0117s. Navigacija buvo perkrauta, CTA (raginimai atlikti veiksm\u0105) buvo nenuosekl\u016bs, o bendra vizualin\u0117 hierarchija nepad\u0117jo naudotojams siekti konversijos. Vartotojai papras\u010diausiai ne\u017einojo, k\u0105 daryti toliau, tod\u0117l i\u0161\u0117jo.<\/p>\n\n\n\n<p>Nor\u0117dami tai pakeisti, daugiausia d\u0117mesio skyr\u0117me vienam pagrindiniam principui - ai\u0161kumui per dizain\u0105. Sudar\u0117me naudotoj\u0173 elgsenos \u017eem\u0117lap\u012f, nustat\u0117me kli\u016btis ir pertvark\u0117me svetain\u0119 naudodami strateginius UI \/ UX principus, kuriais siekiama, kad naudotojas be vargo pereit\u0173 nuo nusileidimo iki konversijos.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cKai naudotojams nereikia galvoti, kaip nar\u0161yti j\u016bs\u0173 produkt\u0105, jie gali sutelkti d\u0117mes\u012f \u012f jo vert\u0119.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h5 class=\"wp-block-heading\">Visk\u0105 pakeit\u0119s vartotojo s\u0105sajos ir naudotojo s\u0105sajos pertvarkymas<\/h5>\n\n\n\n<p>Supaprastinti meniu ir nuosekl\u016bs raginimo atlikti veiksmus mygtukai visuose puslapiuose palengvino naudotojams rasti tai, ko jie ie\u0161kojo.Kadangi daugiau nei 70% srauto buvo gaunama i\u0161 mobili\u0173j\u0173 \u012frengini\u0173, kiekvien\u0105 komponent\u0105 optimizavome ma\u017eesniems ekranams, u\u017etikrindami greit\u0105 \u012fkrovimo laik\u0105 ir lengv\u0105 interaktyvum\u0105.Pertvark\u0117me puslapi\u0173 i\u0161d\u0117stym\u0105 taip, kad pirmenyb\u0117 b\u016bt\u0173 teikiama svarbiausiems veiksmams, o kontrastas, balta erdv\u0117 ir tipografija i\u0161ry\u0161kint\u0173 tai, kas svarbiausia.\u012etraukian\u010dios antra\u0161t\u0117s ir subtilios animacijos pad\u0117jo i\u0161laikyti naudotoj\u0173 susidom\u0117jim\u0105 ir paskatino juos pereiti prie konversij\u0173.<\/p>\n\n\n\n<p>Puslapio \u012fk\u0117limo laikas sutrump\u0117jo 40%, o tai tiesiogiai prisid\u0117jo prie suma\u017e\u0117jusi\u0173 atmetimo rodikli\u0173 ir ilgesn\u0117s sesijos trukm\u0117s.<\/p>","protected":false},"excerpt":{"rendered":"<p>Understanding the Problem: Why UI\/UX Matters Before the redesign, our client&#8217;s website was suffering from high bounce rates, low engagement, 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